Can Generic Contraceptive Manufacturers Increase Equity Without Compromising Quality?

Can Generic Suppliers Increase Equity?

  • Generic manufacturers increase the affordability of the drug supply (CBO 1995)

  • Generic contraceptives tend to be cheaper than R&D originator brands (IMS 2006, PSP 2006)

  • Procurement agencies and governments can get better prices by switching to generic suppliers (PSP-One 2006, RHSC 2006)

  • Generic manufacturers have high volume/low margin business model that maximizes equity (Prahalad 2004)

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Can Generic Contraceptive Manufacturers Increase Equity Without Compromising Quality?

Source: USAID
Year: 2006

Cate Urban

I founded Urban Web Renovations after 11 years of leading global marketing strategies for nonprofit organizations in Washington, DC. In each position I held, one thing remained the same – my passion for managing web sites and social media accounts for both organizations and major thought leaders.

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