Contraceptive Security Ready Lessons: Taking a Whole Market Approach

Health
Written By Cate Urban

A coordinated approach that responds to the multiplicity of family planning needs in a country will ensure that the entire market of clients – from those who require free supplies to those who can and will pay for commercial products – is covered. This will avoid overlapping efforts, inefficient use of resources, and goals that are neither agreed upon nor clearly defined.

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Contraceptive Security Ready Lessons: Taking a Whole Market Approach

Source: USAID
Year: 2004

Cate Urban

I founded Urban Web Renovations after 11 years of leading global marketing strategies for nonprofit organizations in Washington, DC. In each position I held, one thing remained the same – my passion for managing web sites and social media accounts for both organizations and major thought leaders.

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The Role of Private Provider Networks in Expanding the Supply of RH/FP Services
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Contraceptive Security Ready Lessons: Doing a Joint Assessment